At what cost gentrification? São Paulo expels drug users and razes buildings to ‘revitalise Crackland’Sao Paulo
It was a rainy Sunday morning when São Paulo’s “Crackland” was destroyed.
On May 21, 500 civil and military police descended on the downtown neighbourhood where, since the late 1990s, hundreds to thousands of crack-cocaine users and drug dealers have congregated (hence its dubious appellation Cracolândia).
Tear gas, sound bombs and rubber bullets were unleashed in a “scatter” model, sending residents running. Canvas tents and shacks that provide shelter for dozens of homeless people were ripped down, razed and burned.
According to Mayor João Doria, the operation was meant to arrest traffickers, who operate openly in the area, seize weapons and stop crack-cocaine users from gathering there. Some 50 people were arrested, and residents of buildings facing Cracolândia‘s streets were evicted.
“Open arms” no more
Far from being the lawless desperate place of Doria’s imagination, Cracolândia was, until recently, home to one of Latin America’s most innovative social inclusion initiatives. Launched in 2014 by the progressive former mayor Fernando Haddad, Programa de Braços Abertos (Open Arms Programme) offered housing, meals, part-time work, social services and health care to the area’s homeless drug users.
On May 21, he partially fulfilled that promise. Armed with maps and photos of the facades, city officials emptied out and demolished local “hotels” and pensions, evicting entire families, offering no alternative housing or childcare.
Hours later, the mayor took to the airwaves to declare the “end of Cracolândia”.
Then, on June 26, his administration released its plan for what comes next: Project Redemption, an abstinence-based programme co-administered with São Paulo State that, while still short on details, seems to focus on involuntary detox of drug users in so-called “therapeutic communities”.
The courts step in
The city’s main aim seems to be not support for the city’s most marginalised residents but clearing them out so that this prime downtown swath of São Paulo can be redeveloped.
The newly issued Project Redemption guidelines include a prominent “revitalisation” section, which promises to “promote urban recuperation in the region”, including rehabbing old buildings and increasing population density.
Some 600 homeless drug users remain in the area, the mayor’s office recently announced, while the other 1,200 have simply scattered across São Paulo.
Doria’s social assistance secretary says he even paid a bus ticket for a homeless man to go back to his home state of Maranhão, 3,000 km away, out of his own pocket.
In Brazil, the Constitution, as well as federal, state and municipal laws, include strong housing protections, and the São Paulo Public Defender’s and Public Prosecutor’s offices have questioned whether such actions violate residents’ rights.
Undeterred, the city has continued to eradicate the area’s hotels, cafeterias, and pensions. At least three buildings were demolished and many others emptied and locked; residents of a neighbouring structure were wounded when it collapsed.
For now, the courts have imposed a moratorium on compulsory evictions and demolitions in Cracolândia, asserting that by law households must be previously notified, registered and provided shelter.
Renewal for whom?
Since the 1990s, numerous city and state leaders have sought the right formula for “revitalising” Cracolândia.
Strategies have ranged from turning a former railway station into a concert hall to, in 2012, advancing the ambitious Nova Luz redevelopment project, which would have overhauled nearly 40 hectares of a formerly elite residential area.
Since the 1950s, the elegant 19th-century centre city neighbourhoods of Luz and Santa Efigênia have become working class, with commerce in electronics and the auto parts trade as well as few abandoned buildings now occupied by squatters from Brazil’s powerful housing movement. The area is also home to poor families who’ve lived there for decades, small businesses, cheap hotels, tenements, decrepit pensions and, of course, Cracolândia.
After the yellow line of the metro opened in May 2010, connecting Luz to the commercial and financial centre of Faria Lima Avenue, property values in the neighbourhood appreciated markedly.
But even in São Paulo’s hot real estate market, developers did not jump at the opportunity to replace the centuries-old degraded buildings with modern highrises, as they had in other urban frontiers. Many of the most coveted blocks present costly and time-consuming legal barriers to redevelopment.
In 2011, Mayor Gilberto Kassab almost succeeded issuing a concession to a private developer to evict residents, demolish buildings and oust merchants from some 40 blocks, claiming them for public use (akin to what American law calls eminent domain).
Accompanying that revitalisation effort was Operation Smother, a series of violent police crackdowns on Cracolândia. The strategy, then as now, was to detain drug users, force them into treatment, demolish and rebuild.
By early 2013, the courts had stepped in, and Mayor Fernando Haddad abandoned the inherited project. In its place, he launched the pioneering Open Arms Programme.
Today, with renewed energy from Mayor Doria, redevelopment is again top priority. The plan to raze at least two blocks of Luz to implement a mixed-use housing and commerce development looks similar to Nova Luz. But it includes more affordable housing units developed through public-private partnerships, which urban planners caution will spur gentrification.
The courts have now suspended this process, with the Prosecutor’s Office insisting that the mayor adhere to the São Paulo master plan’s requirement that residents and merchants sign off on all projects that impact them.
Doria, a multi-millionare political outsider, ran for mayor promising to shake things up in São Paulo. That much he has done. Isr displacing thousands to appease the unrelenting forces of real estate what voters had in mind?
This article was originally published on At what cost gentrification? São Paulo expels drug users and razes buildings to ‘revitalise Crackland’
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